{"id":143,"date":"2013-07-22T14:46:19","date_gmt":"2013-07-22T20:46:19","guid":{"rendered":"http:\/\/bubblemedia2.wpengine.com\/?p=143"},"modified":"2013-09-01T20:48:45","modified_gmt":"2013-09-02T02:48:45","slug":"whats-good-call-action","status":"publish","type":"post","link":"https:\/\/bubblelife.advicelocal.com\/?p=143","title":{"rendered":"What\u2019s a Good Call to Action?"},"content":{"rendered":"<p>A \u201ccall to action\u201d is a sales message that promotes a sense of urgency, encouraging potential customers to act on it immediately. The strongest calls to action emphasize a benefit to the viewer such as &#8220;Save&#8221; or promise something of value such as &#8220;10 Tips for&#8230;&#8221;<\/p>\n<p>All of your business\u2019s advertisements and promotional materials need to have a strong call to action in order to help elicit a response from potential clients.<\/p>\n<p>A good call to action must be compelling and specific, while preferably emphasizing the benefits of your product or service. On top of that, it needs to be short enough to engage the reader and include information about how to get in contact with you.<\/p>\n<p>Here are some examples of good calls to action that have been used by BubbleLife\u2019s clients and generated results:<\/p>\n<p><b>\u2022 Contractor<br \/>\n<\/b><i>\u201cLooking to redo your bathroom or kitchen? __________ can help turn your dreams into a reality. Click here or call xxx-xxx-xxxx to learn more.<\/i><\/p>\n<p>\u2022 <b>Preschool<br \/>\n<\/b><i>\u201cRegister your little one for preschool. Call xxx-xxx-xxxx today to schedule a tour and learn more about your child\u2019s first school experience.\u201d<\/i><\/p>\n<p><i><\/i><b><i>\u2022 <\/i>Insurance Agent<br \/>\n<\/b><i>\u201c<span style=\"text-decoration: underline;\">Protect Your Employees<\/span>: Develop a benefits package that allows you to attract and retain good employees. Click here or call <i>__________<\/i>\u00a0at xxx-xxx-xxxx to learn more.<\/i><\/p>\n<p><i><\/i><b>\u2022 Transportation Service<br \/>\n<\/b><i>\u201c<span style=\"text-decoration: underline;\">Travel in Reliable Comfort and Style<\/span>: With vehicles ranging from personal and corporate limos to party buses, <i>__________<\/i>\u00a0is ready to help you get around in comfort and style. Click here or call xxx-xxx-xxxx for more information and rates.\u201d<\/i><\/p>\n<p>Other ideas for creating good calls to action are to promote a limited time offer or a special event that you&#8217;re having, since both have a sense of urgency.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A \u201ccall to action\u201d is a sales message that promotes a sense of urgency, encouraging potential customers to act on it immediately. The strongest calls to action emphasize a benefit to the viewer such as &#8220;Save&#8221; or promise something of value such as &#8220;10 Tips for&#8230;&#8221; All of your business\u2019s advertisements and promotional materials need [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-143","post","type-post","status-publish","format-standard","hentry","category-advertising"],"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/posts\/143","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=143"}],"version-history":[{"count":0,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/posts\/143\/revisions"}],"wp:attachment":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=143"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=143"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=143"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}