Facebook — needless to say, this tool has revolutionized the way we communicate and share information.<\/p>\n
If you\u2019re reading this, I\u2019m assuming you\u2019ve already created a Facebook page for your small business. If you don\u2019t have one, get one NOW!<\/p>\n
Your business\u2019 Facebook page can be a powerful, efficient and (most importantly) free way to reach out to customers, brand yourself and advertise your goods and services. You need to be where your customers are, and take it from us, they\u2019re on Facebook.<\/p>\n
For maximum impact on your social media accounts, make sure that your Facebook page has the following items:<\/p>\n
Company bio and contact info<\/b><\/p>\n
<\/b>Under the \u201cAbout\u201d section of your Facebook, offer a brief description of what your company does and provide the business\u2019 address, phone number, email and website URL. It’s imperative that you include your site’s URL and a blog, if you have one. Make it as easy as possible for customers to find your page online.<\/p>\n
Visual content<\/b><\/p>\n
Have photos of your business\u2019 storefront or YouTube videos promoting your company? Include them on your page with captions containing key words potential customers might search for on Google. That way, your Facebook page will likely show up near your business\u2019 website in search results.<\/p>\n
Upcoming events<\/b><\/p>\n
Your company Facebook page should also serve as a calendar to your followers. Promotional events, sales, open houses, new product unveilings should all be posted on your page.<\/p>\n
And while your customers are at your business, encourage them to \u201ccheck-in\u201d on Facebook and share it their Facebook friends. Just like word-of-mouth recommendations, only online!<\/p>\n
Note:<\/strong> Don\u2019t forget that often, people simply need to be asked to do something, and they\u2019ll do it. Just ask<\/em> your potential customers to \u201clike\u201d you on Facebook or to share your statuses\/events\/photos. Don\u2019t bombard them, of course, but populate your page with useful information, and it\u2019ll be a nice complement to your online footprint.<\/p>\n","protected":false},"excerpt":{"rendered":" Facebook — needless to say, this tool has revolutionized the way we communicate and share information. If you\u2019re reading this, I\u2019m assuming you\u2019ve already created a Facebook page for your small business. If you don\u2019t have one, get one NOW! Your business\u2019 Facebook page can be a powerful, efficient and (most importantly) free way to […]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,12,20,16],"tags":[],"class_list":["post-214","post","type-post","status-publish","format-standard","hentry","category-content","category-online-directories","category-public-relations","category-socialmedia"],"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/posts\/214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=214"}],"version-history":[{"count":0,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=\/wp\/v2\/posts\/214\/revisions"}],"wp:attachment":[{"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bubblelife.advicelocal.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}